Even if you’re happy with the current number of sales you’re making, there are always ways to increase this. Online marketing is just one of these ways, and if done effectively, can make a real difference in your profits. Try …

“6 Online Marketing Tactics to Increase Your Sales” Read more »

Advertising and marketing your business can be an expensive process, which is why many business owners rely on word of mouth or more traditional methods to promote their businesses. While this can be effective, it generally takes time to build …

“6 Ways That Online Marketing Can Grow Your Business” Read more »

As technology and the online world advances, automation and software are now doing much of the marketing that was done by humans before.   Yes, we’ve always had some sort of multi-touch marketing in various forms, but people are now …

“5 Trends To ‘Humanize’ Your Marketing in 2020″ Read more »

It seems like it was just yesterday that Y2K was all the rage. What happened in these past 20 years has completely reshaped the way we market our businesses online. From the early days of Google’s relatively easy pay-per-click ads …

“5 Digital Marketing Trends for Small Businesses in 2020” Read more »

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Before making purchasing decisions, most consumers search for recommendations online. They read business reviews through Yelp, search for sellers in Google, or ask for referrals through social media sites. They trust reviews shared online, and that is why every information …

“5 Ways to Grow Your Small Business Online” Read more »

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It’s pretty obvious that we’re getting more connected to the internet as time passes. And the internet of things (IoT) continues to move forward.  By the end of last year alone (the data isn’t in for this year yet), there …

“The Internet of Things and Why Retail Businesses Need to Pay Attention To It” Read more »

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Online marketing is not getting any easier as the internet moves forward.  And a variety of choices to put your marketing message out there and establish your brand is both a blessing and curse. The good news for online marketing …

“The 3 Things You Must Do in Your Online Marketing” Read more »

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Years ago, I remember reading about one of my first marketing mentors who, at the time, would get up to $25,000 for three-step marketing campaign.  This basically entailed him writing a long-form sales letter mailed by snail mail to a …

“Words Matter: Why Copy is Everything In Your Business” Read more »

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        It used to be that simply advertising your business in the right media would ensure that your business was front and center and it would generate leads for you.  Although you still had to test things …

“How To Get Your Business Noticed Online” Read more »